Platonik

Content Marketing

De-risking your content marketing investment

Is a content marketing investment a risk or a reward ? Read on and you’ll discover the business pros and cons of content marketing. I can’t pay that much for content I lost out on a client deal recently. The client said...

Writing Website Copy in 2018 : 17 Easy Tips & Fixes

Writing website copy in 2018 is essential in communicating, educating and persuading visitors to take action or the next step. The following 17 website copy tips and fixed have contributed to higher Google rankings...

Why Infographics and Visual Communications

This is an updated and easier to read version of an infographic article written by BillionDollarGraphics.com that no longer exists. We are heavily influenced by images; nothing new there. Images affect what we do, how...